LEADING WINE SHOW (LWS)

THE MOST SUCCESSFUL EVENT IN THE FOOD AND BEVERAGE SEGMENT IN RUSSIA, UKRAINE AND BOARDING COUNTRIES
Our Services
We are happy to help with one-off projects, offering flexible pricing and no ties or long-term commitment.
Project Services
We are happy to help with one-off projects, offering flexible pricing and no ties or long-term commitment. Our services include:
Missions &
Road Shows
We are experienced in conducting events on behalf of clients across all industries.
Whether alone or with partners, single or multi-city, media or trade-focused, we can organize sales missions and roadshows to help you increase your exposure in the market. We will support you in building new, meaningful partnerships with local players. From creative event ideas, to effective meeting scheduling, to consistent follow up, we take care of all the details.

Exhibition
Management
With an increasing number of travel trade shows around the globe, Leading.Wine provides exhibition management services on a project basis.

From coordinating the stand creation, to scheduling appointments and media interviews, to organizing memorable events at the fair, we can create an exhibition package tailored to your needs.




Co-branding
Campaigns
Multiply the effectiveness of your marketing efforts by partnering with the right consumer brands.

Leading.Wine has extensive experience in bringing global FMCG and media brands in contact with its clients. Having conducted numerous consumer campaigns – covering print, TV, online and social media, and experiential marketing – we can deliver unique projects with a strong ROI for your business.

Market
Research
& Strategy
What do trade, consumers, and the media think about your brand? How should you position yourself in the market? What elements do you need to develop to increase your appeal and stand out from the crowd?

At Leading.Wine we are experienced in conducting primary and secondary market research, giving your brand clear guidance on how to succeed in a local market.


Newsroom
& Global PR
Platform
The Leading.Wine Global PR Platform is a cost-effective way to disseminate your press releases, translated into local languages in all your key global markets. Our global team of local experts will take your message to the right people.
The Leading.,Wine Newsroom is an effective tool, which allows you to centralize your PR and communication efforts, moving from simple press release distribution to quality conversations with your media partners.
E-Learning & Webinars
With a growing trend towards online learning and training, Leading.Wine has developed and promoted numerous online training programs on behalf of its clients. Expand your geographical reach and train even more travel trade partners in how to effectively sell your product – make them your experts!






Press Events
Whether you need to hold a press conference, a blogger workshop, or an intimate luncheon for top lifestyle journalists, we know how to bring together the right media contacts to deliver the exposure you need. Our well-networked PR specialists plan, execute, and follow-up to ensure that your events will generate maximum coverage.






MICE
With a set of requirements differing from leisure and corporate, the MICE business demands its own unique approach. With dedicated MICE professionals across our network, Leading.Wine can help you tailor your offering and tap into this attractive segment. Handling exclusively MICE contracts, Leading.Wine delivers consistent room night growth to its clients!





With Leading Wine you can strongly position your brand in Russia, Ukraine and CIS.

Here is how we can help you achieve this and enhance your sales through the right channels.
1
Market research and analysis
Identifying and prioritising specific target markets and segments is key. We help you identify just how big your industry is in terms of revenue and numbers of players.

Keeping up with trends (technological, cultural, demographics) is also important and we scour industry and news sources to identify those trends through an in depth analysis of the market.
2
Strategic planning
We can help you clarify your mission and vision, and reach your goals in your targeted market based on your current situation.

Leading.Wine identifies marketing, PR and communication opportunities, which would be in line and determine an action pan to reach your objectives.
3
Digital promotion
With its own digital department, Leading.Wine offers clients online marketing strategies and social media services (Facebook, Instagram, etc coverage and maintenance).

Our digital approach covers all relevant fields like website analysis, SEO, SEA, digital and social advertising, whilst working with the most connected of influencers in each market to push your brand digitally.
4
Branding and content creation
At Leading.Wine we strategically create and design content to successfully position your brand in the long run in your targeted market.

Having conducted numerous campaigns - covering print, TV, online and social media, and experimental marketing - we can deliver uniques projects with a strong ROI for your business. We are experts in developing your brand or product into a well-recognised player in the market.
5
Trade mission coordination
Whether alone or with partners, single or multi-city, media or trade-focused, we organise sales missions, roadshows and trade shows to help you increase your exposure in the market. From effective meeting scheduling, to consistent follow up, we take care of all the details.
6
Exhibition and event management
You need a creative idea for a product or brand launch? Or you need to secure a front row spot in the of the leading exhibitions of your targeted markets?

Leading.Wine is experienced in representing clients at key industry events and experienced in organising memorable events such as Leading Wine Show, which is the most successful event in the food and beverage segment in Russia, Ukraine and boarding countries.
Leading Wine partners and exhibitors